Amazon Purchases NY Based Touchco to Compete with Apple?

I find it curious that Amazon is taking the fight to Apple. In my professional opinion this is an unfair match — with Amazon being on the losing side. Perhaps therein lies the problem — Amazon is no longer the giant in this space. Yes, agreed Apple started the fight with the combination of price matching and service (iBook Store). Then to add insult to injury Macmillan gets cozy with Apple so I understand Amazon’s need to attack.

And Steve Jobs wasn’t being coy about it, saying this morning: “Amazon’s done a great job of pioneering this functionality with the Kindle. We’re going to stand on their shoulders and go a little further.”

-Jennifer Van Grove, Mashable

Read more at The Huffington Post….

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About Ramon B. Nuez Jr.
Ramon is a technology evangelist with over ten years in the IT space. Thanks to the popularity of social media he has been able to pursue his passions – mobile technologies & wireless broadband. Today, Ramon is a contributing writer to the Huffington Post. He covers stories that focus on mobile technologies and wireless broadband. He is also a contributing writer to the "Twitter Powerhouses" series on the Huffington Post. When not writing for the Huffington Post -- Ramon is busy being co-host and producer of New Media Brief. Finally, Ramon is also a guest lecturer at the NYU School of Continuing Education -- where he takes the time to educate students on the use of social media.